Skip to main content

INDIA’S DIGITAL DIVIDE: HOW BROADBAND SPEED SPLITS THE NATION

According to Speedtest Global Index, India ranked 67th position in the world for the download speed over fixed broadband with an average speed of 20.72 Mbps. The average download speeds in every state and union territory showed differences. Here are few important highlights.

Internet Speed in states and union territories
India is taking some exceptional steps in an area where many countries struggle — connecting rural part of India to the internet. Currently fiber connections have been extended to 2.5 Lacs Rural Villages in India under the first phase of Bharat Net. The phase 2 of Bharat Net will expand the number of Wi-Fi hotspots that connect villages to broadband from 38000 to 500000 to connect every village in India.

The above two initiative of Government, are fundamental reason why the average broadband speeds across India’s states and union territories don’t correlate to the population density.  South India occupies four of the five top spots on the list of states and union territories with the fastest broadband download speeds, and North India holds four of the top ten. Karnataka is fastest with a mean download speed of 28.46 Mbps during the month of February, 37.4% faster than the country as a whole. Tamil Nadu is close behind at 27.94 Mbps
On the other end of the spectrum, Northeast India accounts for four of the five slowest states and union territories we analyzed and seven of the ten slowest. Mizoram is the slowest with a mean download speed of 3.62 Mbps in February, 82.5% slower than the country as a whole. Manipur takes second-to-last place at 4.30 Mbps and Tripura barely edges into third-to-last place at 4.52 Mbps.

Which city in India has the fastest fixed broadband?
When looking at the 20 largest cities in India, Chennai is the fastest with a mean download speed over fixed broadband that’s 57.7% faster than India’s as a whole. Bengaluru, Hyderabad, Visakhapatnam and Delhi all score above the country’s average.
The slowest of these large cities, Patna, was 62.4% slower than the country’s average for mean download speed. Nagpur, Jaipur, Kanpur, and Ahmedabad round out the bottom five. It’s also notable that the download speeds of Kanpur, Lucknow, Pune and Nagpur are significantly slower than that of their respective states.

Comments

  1. NSS Laptop Service CenterApril 23, 2020 at 10:37 AM


    You there, this is really good post here. Thanks for taking the time to post such valuable information. Quality content is what always gets the visitors coming.
    Laptop Repair Company in Mumbai

    ReplyDelete

Post a Comment

Popular posts from this blog

What is TRP & GRP in Television Advertising ...

Television holds the title of the largest mass medium for advertising for more than 60 years now and that designation has not been overtaken even after the entry and growth of internet medium. It is an imperative and consequential component of media planning because of its pervasiveness, impact, mass reach and targeting abilities. Albeit the world has come a long way in going digital, Television advertising still plays a paramount role when it comes to marketing products and services. Television has the properties of sight, sound, and motion that traditionally set it apart from other media such as radio or print. With its three-pronged assault on its viewers’ senses, TV is able to create broad awareness for a product or services.  So before we move ahead, let’s address a common and recent misconception that internet is replacing TV viewing. The entry of Netflix, Amazon, ALT Balaji, Viu, youtube etc. it has become a hot topic to anticipate the inevitable decay and demise of televi
5 comments
Read more

How Blockchain can change India’s entertainment industry

Digital technologies have played a big role in transforming the way content is produced and distributed in the entertainment industry over the past few years. Despite the many advancements, some challenges remain. The issues of revenue leakages, rights/ license management across locations, censorship and monopolistic distribution practices still exist and, in some cases, have grown. For instance, the Indian film industry, the world’s largest by a number of films produced, loses close to Rs 18,000 crore in piracy and less than half of the movies produced get a chance to reach the audience. The existing technology and infrastructure have robbed the music industry as well to the extent of about INR 6500 crore in revenue every year. In 2017, pirated music was downloaded nine billion times. The few of major hurdles that the Indian entertainment industry currently facing is the 1) Issue of funding and 2) The current distribution model. Many independent artists, actor
3 comments
Read more

Basic Formulas : Digital / Internet Advertising

Mathematics is everywhere. Let it be a school life or our professional life. So, let’s try to understand the application of mathematics in internet world. What is CPM? The term CPM stands for Cost Per Mile which means cost per 1000. Its one of the most popular and used term in internet advertising space. This is the cost which advertiser pay to agency or publisher for publishing/serving 1000 impressions. Let’s take an example to understand it better. Example: Let’s assume that “Cadbury” wanted to run banner ad at CPM of INR 350 and wanted to serve 350000 impressions during the month time. What will be the total cost of client for this campaign? Total Cost to Cadbury = CPM X (Impressions)/1.000) So, Cost to advertiser will be = 350 X (3,50,000/1,000) Total cost to advertiser will be = INR 1,22,500 Let’s have a quiz here…what will you find out CPM if impression and cost is given: CPM = Cost to advertiser X 1000/Impressio
21 comments
Read more